Urchin/Google Analytics E-Commerce Tracking

Urchin/Google Analytics E-Commerce Tracking

VP-ASP 6.00 comes with Google Analytics / Urchin support built in (not available in FREE version). There is also now an add-on available that allows you to track your E-Commerce transactions in the Google system!

What is Google Analytics E-Commerce Tracking?

Google Analytics E-Commerce Tracking is a new service from Google, based on Urchin (a leading analytics company) technology, that allows you to track e-commerce transactions through your site.

From Google's website:

"Google Analytics supports a client-side data collection technique for capturing e-commerce transactions. With some simple additions to your receipt page, Google Analytics can automatically detect and record transaction and product information. The required information is placed in a hidden form, which is parsed for transaction and product information. Most template-driven e-commerce systems can be modified to include this information hidden in the receipt."

 

How do I sign up for Google Analytics?

You can sign up on Google's website at -

http://www.google.com/analytics/

 

How do I set up Google Analytics in my VP-ASP site?

Setting up your VP-ASP to track E-Commerce transactions with Google Analytics is easy!

  1. Download the Google E-commerce add-on from http://www.vpasp.com/sales/addons600.asp
  2. Install files as per the readme file included.
  3. Login to your Administration and go to the Setup tab.
  4. In the search box, enter the word urchin.
  5. Two entries will appear on your screen -
    xurchinstats - Set this to be Yes, to turn on the Analytics tracking code.
    xurchinacctno - Enter your Google Analytics account number here.
  6. Click the Continue button at the bottom of the page.
  7. Login to your Google Analytics account at http://analytics.google.com/
  8. Click Edit next to the profile you'd like to enable.
  9. On the Profile Settings page, click edit next to Main Website Profile Information.
  10. Change the E-Commerce Website radio button from No to Yes.


Times Viewed:
4669
Added By:
Claire Banks
Date Created:
9/4/2006
Last Updated:
9/11/2006